Monika HM, Gemilang FA, Perdana AA. PENGARUH PROMOSI DAN WORD OF MOUTH (WOM) TERHADAP KEPUTUSAN PEMBELIAN PADA JASA EVENT ORGANIZER PT. KREATIF KOMUNIKA PERSADA INDONESIA. BTJ [Internet]. 2024 Feb. 17 [cited 2026 Mar. 15];2(1). Available from: https://ojs.ufdk.ac.id/index.php/BTJ/article/view/2882